Imagine and Emerging Trends in Experiential Design

“Technology can immerse you. People can move you. The most powerful experiences use both.” -Shawn McCoy

Understanding how audiences engage with story-driven environments is at the heart of what we do at Imagine, and industry thought leaders are calling out many of the same shifts shaping the future of immersive experiences. In a recent Blooloop article, Shawn McCoy — Imagine’s Senior VP of Business Development & Creative Strategy — explores key experiential design trends for attractions.

From the growing demand for custom personalization and convenience to the rise of IP-driven worlds and fan-centric experiences, the piece highlights how visitor expectations are evolving. The article also discusses how gaming culture, interactivity, human connection, and advancing technologies are reshaping experiential design and guest expectations across museums, exhibitions, and attractions worldwide.

To read the full discussion and insights shaping tomorrow’s experiences, check out the full article HERE.